JOURNEY BUILDER

Launch user journeys
without CRM complexity.

Build automated onboarding, activation, and re-engagement flows in a visual builder designed for growing teams and solo founders.

See Journey Templates
Onboarding Journey
Active 847 users in journey
Trigger

User Signs Up

Wait

1 Hour

Push

Welcome Message

Sent:847
Opened:68%

Build journeys visually.

Start from proven templates, then customize timing, channels, and rules in minutes.

Template-First Builder

Pick a ready-to-use flow and adapt it quickly with triggers, delays, and actions that fit your product.

Behavior-Based Automation

Branch flows based on real user behavior so each person gets the next best message automatically.

Live Engagement Analytics

Track users in each step, conversion trends, and drop-off points to improve journey performance fast.

Journeys for every growth stage.

Use practical templates to onboard, activate, and re-engage users across channels.

ONBOARDING

Welcome and Onboarding Series

Guide new users through setup with clear steps and timely nudges that drive early activation.

5 steps • Push + In-App
RE-ENGAGEMENT

Re-Engage Inactive Users

Detect inactivity automatically and launch comeback messaging to recover user attention.

3 steps • Push + Email
CONVERSION

Drop-Off Recovery

Bring users back after drop-off with context-aware reminders and follow-up steps.

4 steps • Push + In-App
RETENTION

Feature Activation Nudges

Encourage feature use with in-app prompts and progressive guidance based on user behavior.

6 steps • In-App only

Automation tools that stay simple.

Use conditions and webhooks when needed, without overwhelming your team.

Behavior-Based Branching

Route users into the right path based on what they do, so each message feels timely and relevant.

  • If/else logic based on profile and activity data
  • Multi-condition rules without writing code
  • A/B test messaging variants by journey step
// Split by subscription plan
if (user.plan === 'free')
→ Send upgrade message
else if (user.plan === 'growth')
→ Highlight premium features
else
→ Send thank you note
// Webhook step example
POST https://api.example.com/webhooks
{
"event": "journey_step_complete",
"userId": "{{user.id}}",
"step": "welcome_sent"
}

Webhook Integrations

Trigger external actions at any step to keep your stack in sync with user engagement events.

  • Call any REST API endpoint
  • Pass user context to CRM, support, or analytics tools
  • Retries and failure handling built in

Build your first engagement journey this week.

Start with a proven flow and adapt it to your app or website in minutes.

Explore Platform

© 2026 Tappd Inc. All rights reserved.